Dominate Your Marketplace this Spring
You can dominate the Spring Market in your area with new campaigns available in Market Advantage and GMACmembers.com.
First-time homebuyers were 50% of the market in 2008 and will continue to be the dominate force in the marketplace this Spring and Summer. The American Recovery and Reinvestment Act of 2009 includes a first-time homebuyers' forgivable and refundable tax credit worth up to $8,000. We have created NEW First-Time Homebuyers campaigns to promote the new credit and generate leads for you.
The NEW campaigns are similar to the programs rolled out last October: a direct-mail lead generation campaign (4 postcards), a sphere of influence referral campaign (2 postcards) and a public seminar campaign (5 postcards). Step by step "how to" guides help you successfully implement the campaigns and collateral materials such as flyers, posters, newspaper ads and PowerPoint presentations are also available. Go to GMACmembers.com > Market Advantage > 2009 Tax Credit Promotion for access to these campaigns and collateral materials.
The next largest market segment is investors, driving approximately 40% of the market. Coupling this information with the fact that distressed property now makes up 50% or more of the inventory in many markets, we have developed Distressed Property Promotion Campaigns for each of this target and for First Time Homebuyers.
These Distressed Property Suites can help you "close" the deal with the property owner looking for a short sale or a bank or other institution REO. These suites are marketing programs designed to sell distressed property as fast as possible; the primary need of the title holder. Step by step "how to" guides help you successfully implement the programs and collateral materials such as newspaper ads are also available. Go to GMACmembers.com > Market Advantage > Distressed Property Promotion to learn more.
These new programs can help make your Spring Market really bloom!
